T3 MBA 2019 : Unit-4 - Part A questions @ 2 marks

1. Write short Notes ona) Competitor Analysis in Strategic management

b) Who all benefits from competitor analysis in Strategic Management

c) Competitor Analysis Vs. Competitor response analysis

d) Competitor profile matrix

e) Competitor Response Analysis

f) Perceptual mapping

g) Cost leadership

h) Differentiation

i)      Focus

j)       Best-Cost provider Strategy

k) The crux of Blue Ocean Strategy

l)       Strategy canvass

m) Eliminate-Reduce-Raise-Create grid under Blue Ocean strategy

2.  List components of competitive analysis

3.. List major type of competitor responses

3.  List major type of competitors

4.  List 4 major factors that make competition weak

5. List the five  forces in Porters 5 forces analysis

6.  List the 4 items of Entry barriers under Michael Porters 5 Forces

7. List 4 items of manifestations of Supplier Power under Michael Porters 5 Forces

8.  List 4 items of manifestations of Buyer Power s under Michael Porters 5 Forces

9. List 4 items of manifestation of power of substitutes  under Michael Porters 5 Forces

10. List 4 items of manifestations of Competitive Power  under Michael Porters 5 Forces

11. Name the strategy that was added to the major generic strategies at a later stage

12.  List the major generic strategies propounded by Michael Porter

13. Name the Strategy propounded by W. Chan Kim and Renee Mauborgne in 2005

14. List the Four Action Framework of Blue Ocean Strategy

15. State an example for a firm following and succeeding with Blue Ocean Strategy in India

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